LG 77" LG C5 Class OLED evo AI 4K Smart TV (OLED77C5PUA, 2025)

Current Market Analysis

This is an outstanding deal for a 77-inch OLED TV from LG's premium C-series line. Currently, most 77-inch OLEDs from major brands retail between $2,200 and $3,000. At $1,529.99, this price is significantly lower than competitors like the Samsung S90D or Sony A80L. Additionally, the inclusion of free professional wall mounting or setup (typically a $150-$250 value) makes this a market-leading offer.

Historical Rarity & Context

Historically, 77-inch LG C-series models (like the previous C3 or C4) rarely hit the $1,500 price point until they were being phased out for newer models. Seeing a 2025 model (C5) at this price so early or during a promotion is exceptionally rare, as the typical 'all-time low' for this size and series usually hovers around $1,799-$1,999 during major holiday events like Black Friday.